We seek a passionate and results-driven Senior Performance Marketing Manager to join our dynamic Paid Media team. In this hybrid role (2 days in-office), you'll manage and own Google Ads & Meta Ads campaigns and performance for global Lead Gen and e-commerce brands.
KEY RESPONSIBILITIES
- Campaign Management: Execute high-performing Google Ads & Meta Ads campaigns, optimizing for key performance indicators (KPIs) like leads, sales, ROAS, and ROI.
- Data Analysis & Reporting: Analyze campaign performance data, identify key insights, and generate and present insightful reports for clients.
- Client Relationships: Cultivate and maintain strong client relationships, providing exceptional service and building trust.
- Strategic Planning: Develop and implement data-driven strategies to improve campaign performance and achieve client goals.
- Innovation & Optimization: Continuously explore and implement new strategies and technologies to maximize campaign effectiveness.
- Collaboration: Work closely with internal teams (e.g., Analytics, Account Management) and external partners (e.g., Google, Meta) to achieve campaign objectives.
ABOUT ADAPTIVE
Adaptive & Co is a leading Performance Marketing & Analytics consultancy specializing in Digital Analytics, Performance Media, and Data Activation. We are proud to be recognized as:
- Certified Google Analytics Partners
We value positivity, hard work, and a collaborative team spirit and individuals who are:
- Results-oriented: Driven to achieve exceptional ROI and exceed client expectations.
- Proactive & Independent: Able to take ownership of projects and work effectively independently and as part of a team.
- Growth-minded: Eager to problem solve, learn, and stay abreast of the latest industry trends and technologies.
- Communicative & Collaborative: Strong interpersonal and communication skills with the ability to build and maintain strong client relationships.
ESSENTIAL SKILLS
- Platform Expertise: Deep expertise in Google Ads, Google Merchant Center, Google Tag Manager, Google Analytics, and Meta Ads.
- Performance Marketing: Proven ability to drive high-performing e-commerce and lead-generation campaigns.
- Analytical & Strategic Thinking: Strong analytical, strategic, and problem-solving skills with the ability to translate data into actionable insights.
- Communication & Interpersonal Skills: Excellent communication, presentation, and interpersonal skills.
BENEFITS
- Hybrid working - this is a hybrid role
- 35 days off between public holidays and annual leave
- Strong learning culture & drive to innovate