MARKETING MANAGER

OBARO HEAD OFFICE

(Ref.: 24/406)

Please note: this is an on-site position and requires the individual to be office-based.

We’re excited to announce a fantastic opportunity for a Marketing Manager to join our team! In this role, you’ll be key in planning and executing our marketing communications strategy, working closely within the larger marketing

framework. You’ll help coordinate different marketing efforts to achieve our goals and report directly to our Group Marketing Communication Manager. If you're passionate about marketing and enjoy working in a dynamic environment, we'd love to hear from you!

Responsibilities:

• Develop and execute marketing and brand communications for the OBARO Group;

• Ensure consistency in messaging across all touchpoints—digital, social, traditional, and PR;

• To assist in the managing of the marketing and communication budgets for OBARO Group and all subsidiaries;

• Lead the digital marketing efforts, focusing on paid marketing, content marketing, social media, SEO/SEM, email campaigns, and online reputation management;

• Collaborate with the marketing team to drive digital campaigns that resonate with the audience and deliver measurable results;

• Oversee OBARO Group`s website content and digital brand presence, ensuring a seamless user experience;

• Manage the creation of compelling brand stories, campaigns, and communications across all platforms, including social media, blogs, and videos;

• Work with designers, copywriters, and web developers to develop engaging, agriculture-aligned materials that reflect the brand's voice and values;

• Monitor marketing and campaign performance through consumer insights, digital metrics, and market research.

• Provide recommendations for optimizing communication strategies based on data-driven insights;

• Monitor brand performance through consumer insights, digital metrics, and market research;

• Implement the brand and communications strategy to support events/sponsorships, product launches, suppliers days, promotional, and in-store communication; and

• Lead, coordinate and monitor the performance of the marketing team

Skills, Qualifications, and General Requirements:

• A degree in Marketing Management / Digital Marketing Communications is essential;

• 3 – 4 Years experience in managing a team;

• 3 – 4 Years experience in project and campaign management;

• 3 – 5 Years experience in Digital Marketing;

• 3 – 5 Years experience in Analytics and Reporting;

• Knowledge of Brand and Communications Management

• Knowledge of Automation Tools;

• Knowledge of UX /UI and Web Development Basics;

• Strategic thinking, Organising and Planning, Attention to detail, Creative, Adaptability, Problem solver;

• Communication and interpersonal skills;

• Valid driver’s license and own transport and Fluent in Afrikaans and English; and

• Computer literacy and knowledge of the MS Office package.

OBARO offers the successful candidate a competitive package, based on total cost to company.

To apply for this position please visit our website at www.obaro.co.za/careers