Jr. Facebook Ads Specialist

  • Digital Marketing
  • Cape Town
  • 01/05/2024
  • Wage Agreement
  • Full Time
  • Urgent

Hi there! We're WebFX, a full-service digital marketing agency based in the US. We've been named the Best Place To Work in Pennsylvania 9 times in a row and we'd love to meet you! We are a fast-growing company that has doubled in size over the past 5 years, with talented team members now based around the globe (and representing 18+ different countries!). While we are growing at a rapid rate, we are committed to growing strategically and sustainably, and that starts with growing our team of the #BestCoworkers - that’s where you come in!

We're looking for people to join our mission to provide world-class digital marketing solutions to mid-size businesses around the world. We are passionate about what we do, we’re committed to driving business growth for our clients, and we’re on the hunt for people just like you, who take pride in their work and want to be part of a company that does too.

You Might Be a Great Fit For This Position if You Have…

A Bachelor’s Degree

Successful FXers in this role have majored in Marketing, Advertising, Social Media Management, Journalism, PR, Communications, Information Systems, Business, and beyond

GPA above 3.4

A Few Related Skills And Experiences

(This is an entry-level role, and experience in every one of these areas is not required - we will train you on what you need to know! But the following skills/experience are awesome to have, and will help get your career off to a running start):

Part-time/summer job/internship experience is a must

Customer service experience in any industry

Advertising/marketing agency experience

Basic HTML or image editing experience

Blogging experience

Experience in any ads manager

Google Analytics and/or analytical/research skills

Excel/Google Docs skills

Presentation skills

Experience in managing Twitter, Reddit, Facebook, Instagram, Linkedin, etc, for an organization

Any of these Signature FXer Traits!

You have an interest in the web and stay up-to-date on new and developing technologies

You are a professional, dependable, and independent worker with a strong work ethic

You’re self-motivated, thrive on challenges, and enjoy getting things done

You have an eye for detail and dedication to high-quality work

You have an exceptional level of follow-through

You are a proactive, creative problem-solver who faces challenges with a can-do mindset

You possess excellent time/project management skills

You have solid analytical skills and a knack for making data-driven decisions

You work with a sense of urgency and can consistently meet deadlines

You are an outstanding communicator and possess strong interpersonal skills

You are a lifelong learner who loves to grow and stretch outside of your comfort zone, and are always looking to improve your skills

If any of these sound like you, then we want to hear from you! We are committed to growing 1% better everyday, and we believe working at WebFX could quite possibly make your life 1(00)% better - after all, you would be surrounded by the #BestCoworkersinPA!

In This Role, You’ll Get To…

  • Work directly with a portfolio of clients as their direct point of contact at WebFX, educating them through clear communication, and helping them achieve their goals
  • Work to maintain our world-class client retention rate by developing and fostering long-lasting client relationships
  • Manage paid social campaigns (think Facebook Ads!) as well as online media ad campaigns and work to ensure a positive ROI for clients
  • Analyze key metrics and performance data (in Google Analytics and beyond) and prepare monthly campaign reports
  • Create a unique social media strategy for each client, focusing on targeting correct audiences, creating key messaging for content, and aligning with client business objectives
  • Develop appropriate social strategies and action plans/optimizations based on data
  • Interpret web analytics, demographic data, market research, and buyer behaviors, and create and execute strategies as they relate to findings
  • Create monthly social media calendars across all client social media channels

A Typical ‘Day in the Life’ Might Consist of:

5% managing social media design projects

5% writing/creating social media calendars

15% developing client strategy and performing competitor analysis

20% analyzing key social metrics and creating client reports

25% managing and optimizing social media advertising campaigns

30% communicating with clients

100% pursuing your own personal best while delivering real-world impact for our clients!

Note: The Jr. Facebook Ads Specialist is a client-facing position

What You’ll Get From Us!

Opportunities to Learn and Train With Our Team!

  • Our “Bootcamp” training program will be provided for new FXers to learn, grow and develop both in and out of the office in the specific hard skills necessary to be successful in their position
  • World-class on-the-job training from the experts (think Sr. Social Media Specialists, not the HR team) as well as opportunities for ongoing personal learning and development
  • On-site, state-of-the-art training amenities to facilitate departmental trainings, industry-related updates, and monthly Lunch-and-Learns.

A Place to Grow Your Career

WebFX grew 250%+ over the past 3 years, and we promote almost exclusively internally. Merit-based promotional opportunities are abundant for new FXers who meet or exceed position performance metrics.

In-Person Experience Alongside Our Team Of Industry Experts

This position is based fully in-office at our riverside campus in Harrisburg, PA, with opportunities for this to evolve as Fxers advance in their career tenure.

Potential promotional path for Jr. Facebook Ads Specialist:

Social Media Specialist

Social Media Analyst